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Oct 22, 2019

The Limits of Technique

It’s possible that you no longer need to get better at your craft. That your craft is just fine. It’s possible that you need to be braver instead.

There’s a certain level of complacency that comes with doing what you’re known and recognized for. It’s safe to the degree that if asked to perform, you’re already acclimated with how you would approach an assignment, what tools you would use and what the end result would potentially look like.

The real question comes on how long we’re willing to either stay on that same lane or if we’re willing to deviate a bit to challenge ourselves creatively and avoid being too predictable.

I personally love discovering creatives who have mastered the art of consistently keep me and their entire audience guessing what else they’re going to come up. There’s always a slight enhancement on every new piece of work they put out. I’m personally comfortable with a particular style of photography but I won’t know anything else unless I’m willing to be braver as Seth Godin says and act more on my ideas as oppose to sitting on them.

I constantly go through moments where I dislike everything I’ve shot. I’m really hard on myself and perhaps I should see it as an opportunity to take more risk.